35 years of subsea
leadership that read
like a catalog. So we rebuilt it in Webflow around how engineers actually spec parts.
Tecnadyne is the worldwide leader in subsea propulsion, motion control, and related technologies for ROV and AUV builders. The old site didn't match the depth of the work, so we rebuilt it around buyer behaviour, accessibility, and the global market Tecnadyne actually serves.
Results at a glance
The products were world-class. The site wasn't showing it.
A worldwide leader in subsea propulsion with a website that read like a brochure from a decade ago.
Tecnadyne wasn’t struggling for reputation. They were struggling to let a modern website carry it. The old site worked, but it didn’t reflect the precision, heritage, or global reach of the company behind it.
We treated the redesign as a product architecture problem first and a visual problem second. Once seven distinct product lines lived in one interactive mega menu, and the whole thing met ADA expectations in multiple languages, the rest of the experience could finally do what it should have been doing all along: show buyers who they are really dealing with.
- Product architecture seven distinct product lines sat in flat navigation, so engineers couldn't compare thrusters, actuators, and sensors without hunting through separate pages.
- Accessibility gaps colour contrast, keyboard paths, and semantic structure fell short of the ADA expectations that defense-adjacent and government buyers now check by default.
- English-only experience the worldwide ROV and AUV community was landing on a single-language site, a friction point for international procurement and distributors.
- Brand presentation dated layout and imagery didn't reflect 35+ years of subsea engineering leadership, or the precision of the hardware itself.
We led with clarity and accessibility,
then let the products do the talking.
Three moves. Restructure the product taxonomy around how engineers evaluate parts, bring the site up to ADA/WCAG standards, and open the door to Tecnadyne's global customer base.
Webflow rebuild on brand
Custom Webflow design aligned to Tecnadyne's identity, with purposeful typography, hardware photography, and layouts tuned for subsea buyers instead of generic industrial stock.
Applied: Brand system → Webflow componentsProduct IA & interactive mega menu
Restructured seven product lines (Thrusters, AUV Thrusters, Pressure Compensators, Linear and Rotary Actuators, Hydraulic Pumps & HPUs, and Position Sensors) into one mega menu with an overview page, so engineers can compare at a glance.
Applied: Product taxonomy → mega menu + overviewADA compliance & multi-language
Raised the site to WCAG 2.1 AA on colour, keyboard, and semantics, then integrated a multi-language plugin so Tecnadyne's worldwide customers could read the catalog in their own language.
Applied: Accessibility audit · i18n pluginWhat we built
Homepage, "Leader in Subsea Propulsion" Webflow rebuild on brand 
Thrusters, flagship product line Interactive mega menu entry point 
AUV Thrusters Product overview tile 
Position Sensors Product overview tile 
Linear Actuators Product overview tile The rebuild keeps paying off
in the numbers that matter.
The rebuilt site reflects Tecnadyne's engineering rigour and commitment to innovation instead of under-selling it.
The interactive mega menu and overview page give buyers a clear path across the full catalog without guessing at part names.
Multi-language and accessibility unlock easier conversations with the ROV and AUV customers Tecnadyne already serves.
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