20 Pages Developed
ADA Compliance
Bilingual Capability
This case study examines how we transformed DRLC's digital presence into a modern, accessible, and highly effective platform that successfully serves multiple audiences while maintaining the organization's core values of justice-driven advocacy, compassion, and tenacity.
Challenges
When the Disability Rights Legal Center approached Dog and Rooster, they were looking to transform their digital presence to better serve their communities while celebrating their 50th anniversary. With a complex dual mission serving both disability rights and cancer justice communities, the challenge was clear: how to create a comprehensive digital platform that serves multiple audiences while maintaining accessibility and mission alignment.
- Complex Dual Mission: Serving both disability rights and cancer justice communities with distinct needs
- Multiple Target Audiences: Legal professionals, donors, community partners, and individuals seeking help
- Accessibility Requirements: Ensuring strict ADA compliance and WCAG guidelines
- Bilingual Implementation: English/Spanish capabilities requiring careful content strategy
- Non-profit Budget Constraints: Requiring efficient, high-impact solutions
- Content Migration: Maintaining SEO value while modernizing the digital experience
Solutions
To tackle the unique challenges of creating a comprehensive digital platform for a 50-year-old disability rights organization, we developed a strategic approach that prioritized user experience, accessibility, and mission alignment. Our approach focused on three core pillars:
- Accessibility-First Design: Built ADA-compliant components with semantic HTML, ARIA labels, and keyboard navigation
- Modern Technical Foundation: WordPress CMS with bilingual functionality and performance optimization
- Resource-Focused Content Strategy: Clear information architecture prioritizing Cancer Justice and Disability Rights resources
Result
The website redesign exceeded expectations, delivering performance metrics that far surpassed industry benchmarks for non-profit organizations. What started as a comprehensive digital transformation became a case study in how thoughtful design, technical excellence, and mission alignment can create meaningful impact for communities that rely heavily on digital resources for support and advocacy.
- 20 Pages Developed: High-fidelity designs with full functionality
- ADA Compliance: Comprehensive accessibility audit and implementation
- Bilingual Capability: English/Spanish translation successfully implemented
- Mobile Responsiveness: Optimized across all devices and screen sizes
- SEO Optimization: 10 key pages with targeted keyword research and content migration
Summary
Beyond the impressive technical achievements and performance metrics, this project provided valuable insights into what drives success in non-profit digital transformation. The learnings from this project offer actionable strategies that can be applied to similar organizations seeking to create meaningful digital impact while serving vulnerable communities, demonstrating that accessibility-first design and clear information hierarchy are essential for organizations serving multiple audiences in crisis situations.
Mozart
Software Developer
